cherish your memories

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why create heirlooms

Identities are formed in story. Childhood moments make up the touchpoints that become the narrative of our lives.

It's important to record this narrative and create a tangible place for it to be cherished and revisited over time.

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metal wall print

philosophy

Heirloom General Store is an analog photography service. Founded by Sarah Sloboda on the philosophy that special moments in time deserve to be objects you can hold in your hands, all proofs are delivered in a keepsake print box, and additional print packages can be ordered from your favorites. Sarah's photographic approach was tailored specifically based on the latest research on brain development informed by her training with Norland College. She uses a technique called Emotion Coaching to ensure everyone, especially a young child, feels comfortable during their photo shoot.

kind words

“more beautiful than I imagined”

We received the album today, and we love it so much! It’s even more beautiful than I imagined! We had such a wonderful time working with you, and the photos will hold such a special place in our lives. Thank you so much.

Marian D., San Francisco

Heirloom General Store
2018-07-04T02:25:57-04:00

Marian D., San Francisco

We received the album today, and we love it so much! It’s even more beautiful than I imagined! We had such a wonderful time working with you, and the photos will hold such a special place in our lives. Thank you so much.

“easy to work with”

We enjoyed working with Sarah so much we engaged her to spend a half day with us taking a whole portfolio of family photos around the Golden Gate Bridge area. Sarah was incredibly easy to work with. We were blown away by the results, and got framed prints for our home and my office, and a large print on metal, which has drawn rave reviews.

Luke B., San Francisco

Heirloom General Store
2018-07-04T02:26:42-04:00

Luke B., San Francisco

We enjoyed working with Sarah so much we engaged her to spend a half day with us taking a whole portfolio of family photos around the Golden Gate Bridge area. Sarah was incredibly easy to work with. We were blown away by the results, and got framed prints for our home and my office, and a large print on metal, which has drawn rave reviews.

“a true talent”

Sarah is a lovely, professional and very talented photographer. Sarah seems to float on air as she captures the perfect moments making your day with her quite enjoyable. It’s like having your best friend photograph the day’s events. The photographs are quite carefree while being very artfully arranged. She is a true talent!

Mary N., Cleveland, OH

Heirloom General Store
2020-09-29T14:02:17-04:00

Mary N., Cleveland, OH

Sarah is a lovely, professional and very talented photographer. Sarah seems to float on air as she captures the perfect moments making your day with her quite enjoyable. It’s like having your best friend photograph the day’s events. The photographs are quite carefree while being very artfully arranged. She is a true talent!
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Heirloom General Store

child-centric experience

Sarah Sloboda has completed training with Norland College,
world-renowned educational center for nannies,
in order tailor the photo experience to the needs of small children.

ready to tell your story?

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